I help senior leaders and founders work less, stress less and make more money.
When work starts to feel hard — start here.
Book a call and walk away with clarity around your current work challenges —and what to do next.
Reconnect with the version of yourself that success has pulled you away from.
Coaching helps you switch off the constant pressure to perform so that you can stop carrying work stress into your personal life, and lead with calm confidence instead of overdrive.
In this 15-minute call, we will:
Identify your biggest source of stress
Pinpoint what’s keeping you stuck
Outline a clear next step
Our Coaching Programs
Executive Career Coaching
When quitting isn’t an option but the old way of working isn’t serving you anymore.
Personalized, practical guidance to help you navigate real challenges, strengthen your leadership presence, and increase your impact within the organization. Coaching will be tailored to your individual priorities.
3 months of 1:1 coaching
1:1 Strategic Advising
For Small Business Owners: Your Strategic Partner for the Next Stage of Growth
A personalized strategic advisory partnership for business owners ready to scale sustainably, with a trusted expert at your side. COO-level strategic consulting without the full-time hire.
As your strategic business consultant and advisor, I work alongside you to clarify priorities, strengthen your business model and revenue streams, while building the processes and systems to support profitable, aligned growth.
6 months of 1:1 coaching/advising/tactics
What Our Clients are Saying
From where I am now, it feels like the journey we worked through together has come together fully. After years of being in burnout but not recognising it, Jaime helped me rebuild my confidence and find a company that saw my potential. Today I feel even more certain that I’ve landed in exactly the right place with the opportunity to help shape my own role, and step into something so intentionally tailored to my strengths, purpose, and long‑term goals. ”
Lena Westlake
Transformation & Excellence Lead Securitas
Jaime is one of those rare leaders who instantly makes a team feel more focused, confident, and capable. In her strategic advising role at Maxwell, she brought a sense of calm, clarity and direction that helped us move forward faster and smarter. She has an amazing knack for spotting what’s missing, asking the right questions, and guiding people toward simple, strategic solutions.”
Cindy Rokoff
VP of Operations, Maxwell
Jaime has been such a support working with me and my management team in growing our business and leadership coaching. From identifying and working with our management teams’ personal mindset growth-barriers, to brass tacks tools and advice about budgeting, management, goal-planning, etc., Jaime has brought the full toolkit for helping us in every way possible. She is experienced, intuitive, receptive, and a pleasure to work with.
Lauren Fleischmann
Founder of Cairn Media
Seyta Selter
VP of Operations, Ancestral Medicine
Lauren Fleischmann
Founder of Cairn Media
Jaime brought clarity, structure, and a strategic lens that helped our team operate at a higher level. Beyond her operational expertise, Jaime helps companies build cultures of trust and accountability. She balances big-picture vision with a deep understanding of execution, ensuring strategies don’t just sound good, but that they work. Within weeks our team had clarity and less overwhelm.”
No question was silly, nothing was too big or too small to ask her for help with. She's hands on, supportive, approachable and always KIND. She gave me the guidance and mentorship that I always needed/wanted.”
Juliette Raymor
Senior Producer
Before working with Jaime to launch my business, I was working 60+ hours and constantly overwhelmed at my corporate job. Working with Jaime over the last three years has meant earning a consistently healthy salary with balance in my life. Jaime has given me the confidence to keep moving forward and to address the mindset worries I have had along the way."
Shemaine Doyle
Founder & CEO Brave
Meet Your Executive Coach: Jaime Bancroft
As the breadwinner of my family, without a safety net, I’ve had to reinvent my career a couple of times. Once when I moved from the U.S. to the Netherlands, and a second time when I was laid off during Covid. I know the fear and overwhelm this can cause.
I work with thoughtful, capable people who feel stuck—not because they lack ability, but because their thinking has become overloaded.
My work isn’t about pushing harder or making dramatic changes. It’s about helping you see clearly again and getting you to the right next step in your career.
Companies pay for coaching because the benefits always outweigh the costs.
You don’t need to overhaul everything. You need a clear lens on what’s working, what isn’t, and what actually matters in this phase of your career.
If You Want More Career Elevation Without More Exhaustion — Book your call todayhis is Your Next Step.
